Media update: Sesame Workshop Launches ‘Bond Through Play’ Campaign

Takalani Sesame has launched its ‘Bond Through Play’ campaign, which aims to encourage fathers to bond with their children. The Sesame Workshop launched the campaign using research findings to build appropriate content to engage fathers in South Africa. It encourages them to embrace play, challenge harmful gender stereotypes and adopt positive parenting practices.

Read full article

Leave a Comment

Your email address will not be published. Required fields are marked *